GLM can design an effective email marketing campaign to bring traffic to your web site and convert visitors to customers. This is just a small part of the services GLM offers. You hear it everywhere you go these days, "It's tough out there." It's true. It is tough out there these days with people out of work for years and businesses closing right and left. Businesses have had to make some tough decisions, email list saving where possible and managing resources. Business must go on and that includes your marketing. Outsourced marketing is an excellent solution to meet your marketing needs. When you move a fixed expense like marketing to a variable expense, it saves you money. In addition to the savings, it leaves you in a great position to grow when the economy starts to get better. JUST A LITTLE OFF THE SIDES In the mean time, you still have to market your business and you can still grow. The trick is not to cut too much from the marketing plan to make it useless, or worse, cut the entire marketing budget. Outsourced marketing is often seen as a drain on monetary resources and is rejected out-of-hand as too expensive. Cutting too much is as bad as not cutting at all. Smart companies see opportunities even in bad times and work hard to take advantage of every opportunity.